Sales and Marketing for Janitorial Services
Product Description
By Forrest L. Farmer
Strategies for Promoting, Estimating, and Bidding Cleaning Services.
Learn how to overcome the fear of meeting a prospective customer. How to approach building owners and managers. How to compete with in-house custodial services. Advantages of contract building services. How to land the big contracts. Small accounts: do you need them? What customers look for in janitorial service contracts.
Professionaly promote a janitorial business with a complete proposal and agreement for cleaning services. Learn how to create a sound contract. Create a job estimate using the included standard job times for labor. This book includes forms and example proposals. Cleaning specifications are included for general offices, lounges, restrooms, computer rooms, lunchrooms, storerooms, locker rooms, elevators, exercise rooms, warehouses, and medical exam rooms.
Marketing Advice
Sales Strategies
A note to our customers: If you have ordered Building Service Contracting, you don't need to order this book. BSC contains all of the same information and more.
Customer Reviews from the Publisher:
"Great book! I picked up a [new account] through the help of this book. The customer was impressed with my proposal. I used the one in the book. I'm now negotiating with another customer for a sizeable account." (GS - Vancouver BC)
"I ordered a course by another publisher and your book is far, far better. There's no comparison! I've learned more from just this one book than from all the other books I've read." (AF - Middletown, NY)
Strategies for Promoting, Estimating, and Bidding Cleaning Services.
Learn how to overcome the fear of meeting a prospective customer. How to approach building owners and managers. How to compete with in-house custodial services. Advantages of contract building services. How to land the big contracts. Small accounts: do you need them? What customers look for in janitorial service contracts.
Professionaly promote a janitorial business with a complete proposal and agreement for cleaning services. Learn how to create a sound contract. Create a job estimate using the included standard job times for labor. This book includes forms and example proposals. Cleaning specifications are included for general offices, lounges, restrooms, computer rooms, lunchrooms, storerooms, locker rooms, elevators, exercise rooms, warehouses, and medical exam rooms.
Marketing Advice
- How to find prospects
- Bidding on government buildings
- Coping with price cutting
- Sales representative compensation
- Targets for sales representatives
- Sell Quality or Price?
Sales Strategies
- How to construct a sales letter
- The complete sales presentation
- Secrets of persuasive communication
- Telephone presentation
- Direct mail reply card
A note to our customers: If you have ordered Building Service Contracting, you don't need to order this book. BSC contains all of the same information and more.
Customer Reviews from the Publisher:
"Great book! I picked up a [new account] through the help of this book. The customer was impressed with my proposal. I used the one in the book. I'm now negotiating with another customer for a sizeable account." (GS - Vancouver BC)
"I ordered a course by another publisher and your book is far, far better. There's no comparison! I've learned more from just this one book than from all the other books I've read." (AF - Middletown, NY)
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